Do you know where you need to take your business growth, but don't exactly know the best way to get there?
Get a systematic process to fill your sales pipeline and grow your business
A 7-Point Roadmap for Business Growth
I talk to business owners all the time that know where they need to take their business growth, but don't exactly know the best way to get there.
The old tried and true lead generation tactics just don't work anymore. It's next to impossible to get a buyer on the phone and unfocused pay per click campaigns dont' get the results you need.
I can sympathize - when I first started my business 5 years ago, I struggled to generate leads and customers. And my sales were inconsistent. It seems like it was either feast or famine. And to be honest, there was more famine than feast.
Sometimes I felt like giving up. But I persevered. After learning more lessons than I care to admit, I came to a realization.
I learned that the most important thing was to focus my efforts on high-percentage plays - customers who appreciated what I did and were willing to pay for it.
When I knew who my ideal customers were, I developed a process to find and attract them with clear messaging and content that addressed their needs and differentiated my business. Then I developed a repeatable process to focus my limited sales and marketing resources on my ideal customers.
I've taken what I've learned and my system, The Next Level Business Development Roadmap, is available to companies who want to create a scalable, repeatable process to grow their business. We'll work with you to build a foundational process that will scale as you grow.
This is the same process we use to build out the business development strategy for our monthly retainer clients.
Here's what's included in the Roadmap.
- Set your destination. We work with you to define SMART goals that define where you want to go and when you want to get there. We build cascading goals that focus your efforts on the tactics that work towards business growth. We identify Key Performance Indicators (KPIs) and set processes to measure them.
- Define your focus. We help you identify and define the ideal customer profiles for your target markets and create buyer persona profiles for the buyers at your ideal customers.
- Develop your value statement. We help you develop a value statement that identifies why your ideal customes should buy from you. This serves as the core of your messaging strategy.
- Build a go-to-market strategy. We help you define the marketing channels to reach your ideal customers. We help you build a multi-channel marketing plan to pick the low-hanging fruit and develop a process to consistently feed your sales pipeline.
- Define your sales process. We help you build a consistent, systematic sales process for each of your marketing channels. This ensures that you are focusing on qualified leads and not wasting time on unproductive opportunities.
- Develop a tactical plan to execute your strategy. From content marketing to social media to networking strategies, we help you identify the tactics to best execute your marketing strategy.
- Identify the technologies and resources needed to execute your plan. Sales enablement technology is the great equalizer for SMB companies. We help you choose and integrate the right technologies to implement your plan and identify resource needs.
Want to learn more about how we can help you get to the next level? The first step is to schedule a no-obligation consultation with me by completing the form below.Let's get started!