If you ask any SMB business manager if they need more leads to hit their goals, they will invariably say yes. But are all leads the same? For must businesses, the answer to that question is no. If I'm targeting companies in the IT infrastructure business, a lead from the retail sector isn't worth much to me. If my targeted buyer is a CFO, a lead that is a product manager probably isn't worth much to me. What that SMB business manager is really saying is, "I need more qualified leads to hit my goals." If her company can improve the quality of their leads, they can actually hit their goals with a smaller number of high-quality leads. Here are 3 tips for improving the quality of your inbound leads.